Both models let you buy low and sell high on Amazon or eBay. One is a hustle, the other is a business. Here’s the honest comparison.
1. Start Cost
Retail: £100–£1,000 — buy small quantities.
Wholesale: £5,000–£20,000 — minimum orders required.
2. Sourcing
Retail: Clearance from Walmart, Target, online stores.
Wholesale: Bulk from brands or distributors.
3. Profit Per Item
Retail: £5–£30 (higher percentage).
Wholesale: £3–£15 (lower percentage but volume makes up for it).
4. Time Per Week
Retail: 10–30 hours hunting deals.
Wholesale: 5–10 hours managing orders.
5. Scalability
Retail: Hard — limited stock.
Wholesale: Easy — reorder forever.
6. Risk
Retail: Low — buy what sells fast.
Wholesale: Higher upfront money.
7. Best For
Retail: Beginners testing the market.
Wholesale: Serious sellers aiming for £10k+/month long-term.
8. Monthly Profit Potential
Retail: £1,000–£5,000.
Wholesale: £5,000–£50,000+ with scale.
9. Inventory Risk
Retail: Low — small buys.
Wholesale: Higher — big orders.
10. Verdict
Start with retail to learn what sells with low risk. Once you make £2,000–£5,000 profit, switch to wholesale and scale. Retail is quick cash. Wholesale is real freedom.

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