1. Massive Global Audience
Over 134 million active buyers in 190 markets. Reach customers worldwide without extra marketing effort.
2. Low Startup Costs
Sell for free with an Individual account or upgrade to Professional (£19/month). No need for your own website.
3. Built-in Trust and Buyer Protection
eBay’s feedback system and money-back guarantee build buyer confidence — leading to more sales.
4. Auction Format for Higher Prices
Bidding wars drive prices up. Ideal for collectibles, vintage items, or rare products.
5. Strong Seller Protection
eBay supports honest sellers in disputes. Reduces risk from bad buyers.
6. Powerful Tools and Analytics
Seller Hub, Terapeak research, and promoted listings help optimise sales and track performance.
7. Mobile-First Platform
eBay app lets you list, manage orders, and respond to buyers from anywhere.
8. Easy International Selling
Global Shipping Program handles customs and international delivery — sell globally without hassle.
9. Strong Community and Support
Forums, seller groups, and dedicated help mean you’re never alone.
10. Proven for All Seller Types
From casual sellers decluttering to full-time businesses earning £10k–£100k+/month. eBay works at every level.

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